The implementation of new standards empowers innovation, drives upgrading, and the cosmetics non-woven fabric industry enters a new era of quality development
In 2026, the industry standard "Nonwoven Formed Sheets for Facial Masks" was officially implemented, promoting the development of China's cosmetic nonwoven industry towards standardization and high-endization.
Cosmetic nonwovens are widely used in facial mask substrates, cotton pads, etc., among which facial mask nonwovens account for more than 75%. Data shows that the global nonwoven mask market size will reach 6.596 billion US dollars in 2026, and the Chinese market has great potential.
The new national standard clarifies the core indicators such as safety and performance of mask sheets, ending the situation of no standards to follow in the industry. At the same time, technological innovation promotes product upgrading, new materials such as bio-fibers and composite nonwovens are widely used, and green and degradable products have become an industry trend.
At present, the industry presents a pattern of concentration of leading enterprises and breakthroughs in the mid-end market. In the future, it will continue to focus on quality improvement to meet the diverse needs of consumers.
